Feb 15
In the last several weeks, Best Property Marketing (our Virtual Tour and Real Estate marketing service) experienced a surge in Commercial Virtual Tour business. These have been strictly buildings in North Central Indiana that are for sale or for lease. The main client for these VTs has been Tom Harrold at Harrold-Chandler Real Estate. Thank …
Feb 15
Hello, friends and fans of the Marketing Mercenary! I want to apologize for the six-and-a-half weeks since the last post here. *Whew* I feel better. Don’t you? Instead of making excuses, or even explanations, I’ll just jump in and post some new (and not-so-new) items that will bring us up to date. Thanks for your …
Nov 19
Marketing Mercenary was recently called upon to shoot video for Indianapolis-based 12 Stars Media. They are developing training materials for the Indiana Association of REALTORS, in conjunction with Neupath. Neupath is one of many small businesses housed at the Kokomo business incubator site, Inventrek. I say all that to say this: It’s the complimentary nature …
Nov 08
Many folks expressed hesitation to build an on-line presence on Google+ for their business identity, due to the lack of an equivalent to Facebook’s Fan Pages. Google, in fact, had forbidden companies to set up Google+ profiles. Today, that changed. Google now has “Google+ Pages”, encouraging businesses to identify themselves this way. Apparently, the intent …
Oct 04
Kokomo City Hall in Kokomo, Indiana, October3, 2011. The Indiana State Chamber of Commerce awarded Kokomo the title of “Community of the Year 2011.” In this video, you’ll hear the announcement and related comments from Mayor Greg Goodnight. You’ll also hear remarks from Kevin Brinegar (Indiana State Chamber of Commerce President) and Jeff Cardwell (Kokomo/Howard …
Aug 06
A very different approach to the “What to Write About When You Don’t Know What to Write About” blog article: Photography.
Jul 06
Create some new products or services! Create a joint venture with a new partner, and take over a great new market for both of you.
Jun 22
The rain can stunt the low-lying portion of a field of growing corn or soybeans, but the rest of the crop does better! This is like our time spent filling orders vs. time spent loading our minds with new business ideas, new techniques, and productivity advice!