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Three Requirements for Progress


Is your business “stuck”? Are you having trouble moving ahead in a project or activity? Wondering why you can’t keep up any consistent momentum? You need enthusiasm, motivation, and commitment to make progress.

  • Enthusiasm means excitement, joy, or positive energy. Think about how that makes a difference in everything you do. You could also call it “spirit”.
  • Think about what drives you – your “why” – the reasons behind the reasons. That’s motivation.
  • Commitment can also be called loyalty, purpose, or determination. What makes you go at it again and again when you have difficulty, or even when you fail? We’re talking about commitment.

When any of these falter, the other two will be negatively affected. When you improve any of these, you can make positive progress in the other areas. I believe this to be true in business productivity, faith, relationships, personal development, and sports performance. In fact, I can’t think of an area that would not follow this principle.

What’s more, I’m afraid that even if you’re amazingly strong in any one of these and lack the other two, any success/progress will be short-lived. For example, a person with strong commitment, yet lacking enthusiasm or motivation will be subject to rapid burn-out.

Your challenge today: Take 5 minutes to choose an area of life that could use improvement on one of these pillars. List three ways to make that improvement. Pick one, and do it.

Do you have a similar principle to share? Do you disagree with this one? Would you like to see more on this topic?


Day 1 – Writing Daily for 30 Days – 5/22/2102

Why should I write? Geez, that seems like a tired way to start my first post on getting serious about writing.writing materials

Actually, fear is probably a much more honest excuse to NOT create my first post using reasons why I should write. I don’t know everything about ANYTHING.

So the temptation to quit, right here and now, is very strong. My first blog was fairly successful in my mind – I had about a dozen semi-regular readers. I posted on all the things that were important to me: faith, family, photography, music and my marketing business.

Then, I started another blog. I wanted to write solely on faith. My first post asked the question, “Are God’s qualities of love and strength separate qualities, or inseparable?” My first post was SHREDDED by a person that I had never met. That stung so badly that I gave up on that blog immediately.

Subsequently, I went back to the main blog, “Exactly, J.R.” Several months later, I created my company website. The conventional wisdom then and now is that your website should be the home of your blog, where you expound on all the wisdom and ideas that you have gained in your profession. This is supposed to establish you as an expert – someone whose opinion can be trusted.

That’s this blog. You are here.

I have not updated this blog on a regular basis, unless you can call “at least once per quarter” a regular basis.

And so far, in this initial effort to become serious at writing, I have not yet provided a single reason why ~I~ should write…just reasons why I haven’t written consistently. The excuses stop now.

The Reasons.

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Top 4 Things You Might Read Here

Ja, det er jo ikke det værste sted at holde pa...

More content is coming soon, that fits one or more of the following categories:

  • fun
  • useful
  • inspiring
  • ridiculous

I just want you to know that I haven’t quit on my blog. I’ve been mighty busy with numerous projects (grateful to God for that), but haven’t spent any of my free time right here. Feel free to post any comment you like. (Please keep it clean.) Thanks for reading! –JR

MMMM Food for Thought – Blessed


Food For Thought

It’s (a little later than) Marketing Mercenary’s Monday Morning, and this is what I’m chewing on.

This afternoon, I was working in my home office. Looking past the top of my laptop, I can see out the window next to my desk. The view reaches across the short distance from the back yard to the farm field behind the house, then all the way to the back of the field, to the woods, over 1/4 of a mile away. Throughout most of the day, it’s been cloudy and drizzling rain. I was wishing for some sun!

Then, I remembered how I sat in a windowless video studio or basement office for the entire 17 years that I worked at a large local company. And, even though that job was more lucrative in many ways than being an independent marketing specialist…

I am blessed. I have the freedom that comes with being my own boss. The stress level is minimal in comparison. I am able to spend more time with my family. And I can look out the window, or go outdoors, any time I want.

Thank you, Dear Lord. Bring the sun in Your good time.

MMMM – Food for Thought: One Goal

It’s Marketing Mercenary’s Monday Morning, and this is what I’m chewing on.

Marketing Mercenary Monday Morning - "1"

Set 1 Goal Right Now

In the next 10 minutes, set one measurable goal, with a timeframe, that will move you forward. Put down the benefit to you for completing it. Business, personal, spiritual – it doesn’t matter. 1 goal, with the reason behind it.

Why? Look, today is the last day of February 2011. I’m calling it the first day of March. We’re starting the last month of the first quarter. New Year’s resolutions might be forgotten or badly neglected by now. Winter is dragging on, and some of us need some strength to get moving on a thing that really matters…beyond that second cup of coffee this morning.

And this is it! Do it now.

For me, it’s catching up on entering my business leads an on-line CRM. I’m going to have that done by 5 p.m. tomorrow. Completing that activity will allow me to start a schedule of regular “touches” with my sales leads. THAT will lead to sales.

What is it for you?

Maybe it’s tackling that one nagging business problem (like mine). It could be that the only benefit is finally completing it. If that’s the case, maybe you need to choose a better goal, and forget about the one that you’re doing “just for the sake of checking it off the list.” I give you permission.

I could Google some statistics for why this works. The fact is, you know this will be helpful for you. So, right now, turn off your monitor, or at least minimize your browser, pull out your notepad, and write it down. Go.

Good job! Consider yourself “high-fived.”


Keep it simple.

That’s it.


My blog reached 1,111 total views today. THANKS! I am striving to continually improve the value of the information to you, my loyal reader. I really appreciate your helping me get this thing rolling!

There’s a lot going on this week, so stay tuned on posts that deal with…

  • New Photos
  • Video projects
  • For Sale By Owner projects
  • Faith
  • Xpedishon with Jack Klemeyer
  • Rainmakers

Sincerely, thanks for reading, and spreading the word! –J.R.


A family member and dear friend has cancer. He has had a very rough road, and received extensive treatments of various types. It’s been hard on his immediate family, but they are extremely supportive. He is currently experiencing improvement – far less pain, more energy and appetite. He was even heard singing recently!Poppy Patch

These are the poppies at our house. They are all open now – actually past their prime, and may lose most of their petals in the rain of today. Our house is surrounded by blossoms of various kinds, vibrantly celebrating their short time in bloom! And as the poppies drop their petals, some of the other flowers are about to open. They will reveal their unique beauty, and have their time in the sun.

I thank God for the reminders of His continual renewal in our world and in our lives.

He has risen, just as He said.

“The angel said to the women, “Do not be afraid, for I know that you are looking for Jesus, who was crucified. He is not here; he has risen, just as he said. Come and see the place where he lay.” Matthew 28:5-6

Hallelujah! Happy Easter, friends. –JR